Dubai , June 3 , 2026 : The Eid in Dubai – Shop, Scan & Win Rewards Campaign has concluded by awarding AED 200,000 in cash prizes to 25 lucky shoppers, adding excitement to this year’s Eid Al Adha celebrations across Dubai.
The campaign, which ran from May 18 to 31, encouraged residents and visitors to shop at participating malls and community destinations across the emirate while enjoying the festive spirit of Eid Al Adha.
A total of 25 winners shared the AED 200,000 prize pool through raffle draws held on May 27, 28, 29 and June 1. Five winners received AED 15,000 each, another five won AED 10,000 each, while fifteen shoppers took home AED 5,000 each.
The promotion was hosted across 14 retail and community destinations in Dubai, including Al Ghurair Centre, Silicon Central, Bay Avenue, Arabian Center, Dubai Festival Plaza, Al Khail Gate Community Centre, Shorooq Community Centre, Serena Marketplace, Villanova, Mudon Community Centre, Souk Al Seef, and New West Zone Malls in Al Khail Gate and Al Mizhar.
Speaking on the success of the campaign, Baiju Kurieash, CEO of BUZ Management & Marketing Consulting LLC, said the response from shoppers had been exceptional, reflecting strong engagement across participating malls and community destinations.
He noted that the campaign’s digital platform, RaffleTech, helped deliver a seamless and transparent customer experience while enhancing excitement during the Eid shopping season. He also thanked partner malls, retailers and shoppers for contributing to the campaign’s success.
The initiative highlighted the growing role of technology-driven customer engagement in the retail sector. Powered by RaffleTech’s digital raffle platform, shoppers were able to participate easily while ensuring a transparent winner selection process.
Organised by BUZ Management, a partner of the Dubai Festivals and Retail Establishment (DFRE), the campaign formed part of the official Eid in Dubai programme and contributed to the city’s vibrant retail calendar by encouraging residents and visitors to explore participating destinations during the festive season.
